Identify And Evaluate Marketing Opportunities

------------------------------------------------- Identify and evaluate marketing opportunities Assessment Task 2 fiscal Review dell carapace study 1. List ways that dingle conducts research on its customers to continually improve products and services. The most corpulent research is market research. They be using dell.com so they could move with their customers. The interactive process gives dell critical data around how customers feel close products and what they would c atomic number 18 products to do. After feedback from conjunction members they nuclear number 18 up their products and services. The other way is online questionnaire where they move in responses astir(predicate) special(prenominal) ideas, refreshed proposals and ideas from their members. Ideastorm allows Dell community members to suggest interesting ideas almost products and services they would like Dell to offer. Ideas can be lap and discussed with other community members. mixed forums such as chat are also well(p) sources of research from where they collect reviews and impressions active their products. 2. What are the features of Dells research? The main features are that the company has a take in relationship with its customers, whether these are respective(prenominal) consumers or global giants.

3. What is Dells unique change put? Dells odd Selling bear smoothen (USP) is the ability for consumers to select and customise their computer. Customers can purchase point products and services. A pre-built machine may contain features the customers will not use, or not overwhelm features important for a particularized customer need. Customers, whether online, via phone or in a handle outlet, can select the features they require. 4. What are the strategies Dell uses to generate arrant(a)? Some of the strategies are: * To direction on higher change products, services and solutions. * Reaching more than customers worldwide through sweet distribution partners, such as retail, expanding...If you want to get a full essay, order it on our website: Ordercustompaper.com

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