Blogs at Dresdner Kleinwort: Internal, External, or Both

Table of ContentsIntroduction?????????????????????????????????????2Steps already Taken to Improve coaction??????????????????????.2Overcoming early Barriers to Collaboration???????????????????????..3The Role of Different Key-Players???????????????????????????.3The Question of External Blogging???????????????????????????4Blogs identify in Simple Terms??????????????????????????????...5Blogging: Advantages and Disadvantages?????????????????????????6Blogs vs. Wikis???????????????????????????????????.7Internal vs. External Blogs???????????????????????????????8Corporate Blogging?????????????????????????????????...8Blogging at Dresdner Kleinwort?????????????????????????...??..10Recommendations for Dresdner Kleinwort???????????????????????.11Summary?????????????????????????????????????.12References????????????????????????????????????...13?IntroductionFormerly cognise as Dresdner Kleinwort Wasserstein (DrKW), Dresdner Kleinwort was the investment banking arm of one of the largest banks in Germany cognise as Dresdner Bank AG. After a few acquisitions and mergers Dresdner Kleinwort became the risingest element of the Allianz Group, a German insurance company. Once the merger had carryn piazza the bank was restructured with a new business model and CEO, which helped significantly in terms of profitability. Today Dresdner Kleinwort is headquartered in Frankfurt and swell of the United Kingdom with a rather large profits of financial go and offices in Tokyo, New York, Paris, Luxemburg, Singapore, and Hong Kong, giving them outside(a) stove eon still being subjectd in Europe. This outside(a) reach stretches 50 offices wide in 35 countries and phoebe bird continents.

[1]Steps Already Taken to Improve CollaborationDresdner Kleinwort offers a number of function and has all over 6,000 employees. Due to this combination of such a large employee base along with their widespread geographic sites, it is oddly important for Dresdner Kleinwort to take advantage of some kind of dodge which would allow co-workers to meet easily. For this reason the IT department of Dresdner Kleinwort chose to implement a blogging engineering solution. The blogging technology was created to be an open source blogging weapons weapons platform called B2Evolution hosted on Dresdner?s intranet. It was determined that such a blogging platform would be a great way to record ideas, thoughts, and conversations amongst the organization, in turn do the organization more collaborative. Overcoming Early Barriers to CollaborationThe sign hurdle for Dresdner with this ?new? technology was to figure out how to groom the use... If you want to bestow a full essay, order it on our website: OrderCustomPaper.com

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